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Strong interest proves Darlington Summer Camps success

Jun 2, 2003 8:00 AM
Stefan Eady - Faculty profile photo

By Stefan Eady - Faculty

As the marketing materials say, “Let the Fun Begin!” Summer 2003 and Darlington Summer Camps headed into high gear with the arrival of 19 kids on Sunday, June 1 for overnight Golf Camp and 34 girls and 26 boys on Monday, June 2 for day basketball camps. By summers’ end more than 500 young people, over 150 attending Darlington-directed camps and more than 350 attending camps hosted by other organizations, will have enjoyed one or two weeks of fun at Darlington, hundreds more than usually visit the campus in the summer.

One year ago, Darlington Summer Camps was just beginning to move beyond the idea stage into execution. During the summer, marketing materials such as brochures and advertisements were designed and produced to get everything in place so that admission and summer programs staff could talk about the camps on their travels throughout the school year. And travel they did throughout the Southeast, participating in school and camp fairs, delivering information and materials to middle schools, visiting with alumni, and putting on presentations in parents’ homes.

Darlington Summer Camps replaces Summer Session, which largely offered classes to high school students needing extra help. The summer camps are designed to give middle school students the opportunity to enjoy Darlington’s facilities and 500 acres as well as the surrounding area. “Darlington Summer Camps is a wonderful way for us to keep our facilities and campus in use throughout the year, as well as showing prospective ninth and tenth graders and their parents what we can offer as a school, including some of our instructors who are serving as camp counselors,” Karen Rieley, director of communications and marketing, said.

Darlington-directed camps include Adventure Darlington, Boys Basketball, Girls Basketball, Kids Basketball, Golf, Nature, Rockets and Robotics, Softball, and Total Football. Other camps include National Kicking Service, Southern Tennis Academy, No. 1 Soccer, and Nike Volleyball.

Most campers are from Georgia with about one-third of those from Rome and neighboring towns. Other Georgian campers hail from about 30 other towns and cities in Georgia, some from as far away as Savannah and Albany, for example. Campers also are coming from cities in six other states and one other country, including Addison, Missouri City, and Sanger, Texas; Fletcher, N.C.; Collierville, Tenn.; Birmingham and Ranburne, Ala.; Ft. Campbell, Ky.; and Columbia, S.C., and even from Korea. Campers’ parents are able to see what fun their children are having, e-mail them daily, and read camp news by visiting www.darlingtonschool.org/summer.

Darlington Summer Camps for younger participants are also being offered. Camp Darlington for boys and girls, ages 7–11, offers three two-week sessions, 9 a.m. – 3 p.m., June 16-27, July 7-18, and July 21 – Aug. 1. Delightascope for boys and girls, ages 2–8, offers three one-week sessions (9 a.m. – noon), June 23–27 (Marc Brown), July 7–July 11 (Eric Carle), and July 14–July 18 (Dr. Seuss). Artistic Expressions Camp for boys and girls entering second through sixth grades, will be held June 16–20, 9 a.m. – noon.